![](https://freight.cargo.site/t/original/i/7c490772788c86cd54efd761a763fa70a1d76b56e20c77210c85894c643592e3/1273598120-d3531144cc50d10127a13e093058ddddf141b6c2fad8464f6.jpg)
Diligence Studio teamed up with Tool and R/GA to create a one-of-a-kind Augmented Reality experience for Verizon’s iPhone 13 launch.
With character design from the artist duo Friends with You and music from Halsey, this experience included a large scale on-location experience as well as an at-home version that allowed users from all over the globe to participate. On-site users in Seattle, Miami, NYC, LA, and Chicago participated in a virtual scavenger hunt while folks using the at-home version could contribute custom characters.
At-Home Experience
Character Interactions
On-Site Experience Environment Development
![](https://freight.cargo.site/t/original/i/4f3e8b7cc0b461b8d804bbb5393488fb6cebb53b96f41d83d3c9996977fa22dc/image-6.png)
![](https://freight.cargo.site/t/original/i/00c27a6a9625645028c09b1e884bf2eb8897b27270887b3508f6c6f665f847a1/image-5.png)
![](https://freight.cargo.site/t/original/i/3c35dbb495c9e5a4da2592fb70247b1062f26a95d8a6ec6cb5e5fc2829223912/image-2.png)
Behind the Scenes
Promo Video
![](https://freight.cargo.site/t/original/i/93b043761608df0e77c1b51feadc3f8c00f17b4b1b4d2c5fb1dca405f4a6c920/Tool-Friendsies-LoadingGIFv1.gif)
Role: AR Creative + Animation Direction, Character Modeling, Environment Layout + Design, Pre Visualization
Character Design: Friends with You
Created with: Tool of NA + R/GA
Additional Modeling, Animation and 3d Art: Kurt Drubbel and Leonardo Conde
Promo and BTS Videos by: Grainey Pictures